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One of the most trying things about attending trade shows is waiting for irresistible products to become available on the market. AIM is a new lamp designed by French lighting designers Ronan and Erwan Bouroullec for Flos. It has been well worth the wait.


Technically, the lamps can be purchased in the singular. However, the plural form creates a unique suspension lighting system that is both contemporary, high-tech, and playful. The lamps are suspended on a cord that stretches up to 27 feet and can accommodate as many as five lamps. Each lamp can be suspended 118 inches from the ceiling. This generous suspension allows users to change the direction of the light source in virtually any direction by adjusting it’s length and orientation along the suspension cord.



AIM lamps is designed to be powered by its mains, although a wall plug version is available. While they would make a statement in any residential lighting design, they are a boon for commercial clients since the lighting placement is so versatile and can be changed to match current displays. They use an LED light source that can be dimmed with an available dimmer.

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